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 Celebrity purchasing power is undeniable when it works. It can also backfire. Celebrities who have had plastic surgery procedures performed are seldom praised for having a great plastic surgeon. Dr. O’Toole explains to his patients that it is difficult to determine the merit of plastic surgery procedures performed on celebrities. Patients should consider procedures based on their individual desired results, not a perceived appearance of a celebrity. Patients may tell Dr. O’Toole that they do not like the breast augmentation of a certain celebrity. They may point out the shape or the distance between the breast as something they do not like. Dr. O’Toole explains to patients the limitations in making an assessment of a celebrity’s plastic surgery.The public is not privy to before and after photos, information about specifics of the surgery (breast lift, implants above or below the muscle), or information that is critical to making a fair assessment of a persons plastic surgery results.Bottomline: avoid celebrity hype. This hold true for celebrity weight loss products as well. According to ABC 7 Jillian Michaels, the Kardashians and even Ronnie Ortiz Magro from the “Jersey Shore” all want you to burn calories, flush fat and cleanse your system with their endorsed weight loss products. Dietitian Lisa De Fazio feels stars offer powerful persuasion that appeals to teens and young adults, yet some products they’re peddling contain ingredients that might be unsuitable for mainstream consumers.

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